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Why headless CMS is worth some thought

It seems our industry is finally moving to the cloud. But are we climbing the right ladder?

Today, we see customers increasingly choosing the cloud as an environment for running their website and their CMS. Driven by this demand, a growing number of CMS vendors now offer their products in the cloud.

SaaS: The Holy Grail of the Cloud

When you look at other related markets, such as CRM or marketing automation, you can see that the Software-as-a-Service (SaaS) model is the clear winner. It provides the biggest benefits for both customers and vendors.

Headless = A True Cloud-First CMS

In the past, the SaaS model was limited to website builders. They allowed you to create a website based on a predefined template, but you couldn't customize it with your own code.

The headless approach, however, breaks down that barrier. It decouples the content and the presentation. Now the content can be stored in a centralized, cloud-based repository and provided as a service to any application on any platform through an API.

This Is Not Your Traditional CMS

The cloud-first CMS can be configured in a matter of minutes, and it doesn't require any maintenance. It was built to leverage all the power and scalability of the cloud. Its content model and API were built for multichannel scenarios from the very beginning, not as an afterthought. These are all details that together make a huge difference to your agility and productivity.

Cloud-First Headless CMS Is Disrupting the Industry

The whole CMS industry is facing a huge change, whether we like it or not. Today, the industry is still in the denial phase of the change as traditional vendors are caught unprepared.

It still makes perfect sense to go with a traditional CMS today. However, in the upcoming years, new cloud-first CMS products will become a viable alternative, putting those who don’t start their transition now at a clear disadvantage.

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